Smart Alerts Redesign
Rebuilt the alert creation flow to reduce setup time and increase trust in automated monitoring.
Enterprise SaaSDesign System0→1 Flow
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Designing
clarity for complex
products.
I'm Alena Vorobiev, a UX designer who makes AI, data, and enterprise products that feel intuitive.
5+
Years designing
20+
Shipped features
End-to-End
Experience
AI · Data · SaaS
Specialism
Selected Work
Case studies in clarity, trust, and intelligence.
A short selection of recent product work — spanning enterprise AI, monitoring, and the small craft details that make complex software feel clear.
Multi-Source Alerts Research
Generative and evaluative research with PMs, researchers, and engineers to validate a new alerts model.
UX ResearchInterviewsSynthesisRead the case study
Alert Forecasting & AI Insights
Forecasting and AI insights for Spike Detection — helping users anticipate trends before they break.
Data VizAI InsightsFeature DesignRead the case study
A designer who listens before she draws.
I've spent the last several years inside data-heavy products — from media monitoring and AI assistants to alert systems used by global enterprise teams. My favourite problems are the ones hiding in plain sight: the small frictions that erode trust one click at a time.
I lead end-to-end work — research, strategy, IA, interaction, and the design system glue in between. I'm happiest collaborating closely with PMs, researchers, and engineers to ship something measurable.